Türkiye to be showcased at the largest booth of MITT

Türkiye Tourism Promotion and Development Agency (TGA), founded to boost and promote Türkiye’s touristic assets, is poised to join the Turkish Ministry of Culture and Tourism to exhibit at Moscow International Travel & Tourism Exhibition (MITT) on March 16-18, 2021. Set to host tens of thousands of tourism professionals from a wealth of countries, this fair will see TGA promoting unparalleled touristic assets of Türkiye, one of the most visited destinations worldwide, at the biggest booth.

TGA’s presence at MITT will be its first physical participation at a fair in 2021. The agency operates to serve Türkiye’s tourism goals, promote and market current tourism opportunities across the globe as well as discover, improve and establish potential areas of tourism, while MITT is considered as a major event in the tourism industry.

MITT will feature the promotion of Türkiye with its thousands of years of heritage, world-renowned gastronomy, cultural and natural beauties. The event is also where touristic bookings from the Russian Federation, a key market for Türkiye, are confirmed.

MITT brings together the world’s leading tour operators, travel agencies, hotels, MICE, airline, transportation, transfer companies as well as other key players of the industry and the destinations. This year’s turnout at MITT is expecting thousand of visitors from Russia as well as many other countries.

About Türkiye Tourism Promotion and Development Agency (TGA):

TGA operates to ensure that Türkiye is a well-known brand in domestic and international tourism, promote concrete and abstract, natural, cultural, biological, and man-made heritage of Türkiye, and engage in short-, medium- and long-term communication/marketing activities to raise the share of tourism investments in the national economy and to improve service quality in tourism.

TGA is responsible for carrying out all promotional, marketing and communication activities to help Türkiye achieve its tourism objectives, promote and market the current tourism resources worldwide, and discover, develop and make available potential tourism resources in line with the tourism strategies and policies made by the Ministry of Culture and Tourism.

About Safe Tourism Certificate Program:

Türkiye implemented the "Safe Tourism Program" for the 2020 tourism season. The program that has been rapidly adopted by the key players in the industry, defines a series of measures that must be taken across a vast range of related bodies including food & beverage, transportation, and accommodation establishments to ensure the health and well-being of facility personnel and guests, both local and foreign.