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  • Bodrum, a Dream Destination Where Luxury Knows No Bounds

    The lush Bodrum Peninsula, facing the shimmering Aegean Sea, was called the “Paradise of the Eternal Blue” by Homer, the antic poet. Today, this exceptional holiday resort, known as an Aegean centre of good living, is one of Türkiye’s most popular tourism destinations and the birthplace of the Blue Voyage.  Now a ‘premium destination’ frequented by celebrities, Bodrum is home to the world's most exclusive hotel chains, beach clubs, fashion brands, Michelin-starred restaurants, high-end marinas, and mega yachts. In short, Bodrum is a true ‘dream destination’ where luxury knows no bounds. 

    Eternal Blue

    The geography of Bodrum produces extraordinary nature – large and small sparkling blue bays, Blue Flag beaches and the Mediterranean sunshine – and enchanting Bodrum complements this pure beauty with an ethos in which every comfort is considered. Hosting more than a million international visitors yearly, Bodrum’s upscale hotels house equally refined restaurants, enabling guests to enjoy fine dining anytime. Countless other VIP services – from airport transfers to private beaches, pools, and spas – are readily available, ensuring a most memorable holiday experience. Guests can relax and savour golden sands, clear turquoise waters, lush green landscapes, and delicious Aegean flavours.

    Turkish Wines with Michelin Delicacies

    Bodrum’s diverse dining and entertainment options are critical factors in the area’s emergence as one of the world’s most desirable destinations. You can moor your boat in stunning, well-equipped marinas and step into a gastrocity offering the best in Turkish and international cuisines: Squid, fish and other fresh seafood, excellent Aegean olive oils and delicious Turkish wines await diners in Bodrum, which has been included in the Michelin GUIDE for the past year. After dining, you can enjoy the bars and nightclubs of Bodrum, famous for its vibrant, star-studded nightlife. Opulent gulets, the wooden yachts specific to Türkiye’s Bodrum, traverse the peninsula’s bays on the famed Blue Voyages, where guests can explore inlets such as Bitez, Gümbet, and Yalıkavak and indulge in activities like windsurfing, scuba diving and, of course, sunset watching.

    Bodrum and a Wonder of the World 

    Bodrum offers a compelling combination of prestigious brands and boutique shops alongside authentic local products at the Bodrum Bazaar. Be sure to try on the Bodrum sandals, made the same way for centuries. 

    After revelling in the sea-sun-sand magic of Bodrum, you can visit historical sites in a three-thousand-year-old city perfumed by tangerine trees and bougainvillaea – the ruins of the Mausoleum of Halicarnassus were once considered one of the Seven Wonders of the Ancient World. In addition, you can tour Bodrum’s emblematic windmills, the famous 15th-century Bodrum Castle erected by the Knights of Rhodes, and the Bodrum Underwater Archaeological Museum inside the castle. 

    If time allows, you can sail from the Aegean into the waters of the Mediterranean and discover the beauties of the Turkish Riviera. To add arts and culture to your itinerary, join the audience at a performance during the 21st International Bodrum Ballet Festival, to be held between 3 and 22 August this year on the stage of the famous Bodrum Castle.